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WatchMind (Smart What to Watch) — movie and TV discovery app logoWatchMind
Michael Beach Nichols portrait

Director

Michael Beach Nichols

Michael Beach Nichols is an Emmy-nominated filmmaker based in NYC. His most recent project, a four-part true crime docuseries for ABC News / Hulu called Mr & Mrs Murder, came out in July 2025. It quickly became one of ABC News' most popular docuseries ever, even earning accolades from the GOAT Steven Spielberg. Before that, he directed Perfect Wife: The Mysterious Disappearance of Sherri Papini (2024), crowned Hulu’s most-watched docuseries ever with 3.6 million views in its first week. Previously, he partnered with Oscar-winning Topic Studios and Magnet for the genre-bending and proudly polarizing horror/comedy Wrinkles the Clown (2019). His universally acclaimed breakthrough feature documentary, Welcome to Leith (2015), received an Emmy nomination for Best Documentary after bowing at Sundance and SXSW. His debut feature Flex Is Kings (2013) was a smash hit at the Tribeca Film Festival. He is the co-founder of No Weather, a filmmaking collaborative based in New York.

Directed

Writing

About WatchMind AI — Smart What to Watch

Smart What to Watch (smartwhattowatch.com) is the home of WatchMind — the free AI movie and TV recommendation app also known as WatchMind AI.

WatchMind AI (WatchMind) recommends movies and TV using AI-assisted algorithms — taste profiles, semantic matching, and embedding similarity process your browsing, queue saves, ratings, and engagement into personalised picks: For You rails, daily suggestions, mood feeds, and match scores. Trailers, TMDb review excerpts, and licensed where-to-watch links support each pick. We do not host or stream full films or episodes.

Browse movies, TV series, and curated feeds such as Story Hunt. Title pages include synopses, cast, where-to-watch data from TMDb, and structured data for search engines. Personalised rails and your profile use optional Google sign-in (name, email, and account ID only to identify you — see the homepage section "What we collect and why"). The catalogue remains readable without an account.

Privacy Policy · Terms of Service. Catalogue metadata from TMDb. Sitemap: https://smartwhattowatch.com/sitemap.xml.